Department of Marketing
Educational and Scientific Institute of Business, Economics, and Management
SUMY STATE UNIVERSITY

HUMBLE ADVICES FROM INTERNATIONAL BUSINESS OWNERS

The “Laboratory of Online Business” conference are helding on October 6-8. Students of the first and fourth year within the disciplines “Fundamentals of marketing activity” (gr. MK-31) and “Blogging and Influencer Marketing” (MK-01), teacher Lilia KHOMENKO was joined to the event.

During the 3-day conference, extremely cool speakers from global companies spoke, some of them you will learn about for the first time from the pages of Forbes. The founders/CEOs of Nova Poshta, Genius.Space, 3DLOOK, IQ STAR, TARYAN GROUP, SOHINA GLOBAL, Traffic Devils, BlitzMetrics, THE / DVIZH, Work.ua, TA Ventures, which are successful in the international arena, shared their experience, case studies, tips…

The main ideas that were followed in the reports of various speakers:

  1. what matters are people, personalities, skills, not ideas, sales, customers…;
  2. it is necessary to act in anticipation, to develop and launch startups at the stages of the emergence of trends, and not when they have all been picked up;
  3. modesty is bad, and the main problem is that few people know about you, not that there are no sales, customers;
  4. to become successful, you need to do what you like and hone your skills;
  5. you should look at what others are doing – and do it differently.

This event energizes, makes you believe in your own strength and inspires you to new unstoppable achievements.