Department of Marketing
Educational and Scientific Institute of Business, Economics, and Management
SUMY STATE UNIVERSITY

EXPERIENCE FROM PROFESSIONAL MARKETERS

The restless continue to gain practical experience. On September 21, 2023, second-year marketers (MK-21, MK-21-3) joined a mega-interesting webinar by Alina Dykuha, an experienced expert SendPulse marketing director.
As part of the discipline “Modern tools of marketing: chat-bots and messengers” (teacher Oleksiy Lyulov), the topic “The power of connections: how to monetise your own expertise through networking” was considered. At the webinar, they talked about what
everything depends on people. Where to look for interesting and necessary personalities;
small talk: where to start business acquaintances, how to position yourself and your project to be remembered;
how to agree on continued communication and conduct effective meetings;
networking for an introvert: hacks to feel comfortable.