Department of Marketing
Educational and Scientific Institute of Business, Economics, and Management
SUMY STATE UNIVERSITY

REVIEW OF INTERESTING CASES WITH EXPERIENCED PRACTICE

March 7, 2023 students within the scope of studying the discipline “Email marketing” (gr. ЕН-03/1мк, ЕН-03/3мк-1, ЕН-92/2мк, ЕН-92/5мк-0, МК-01, Evgenia Ziabina) joined the online seminar “10+ effective examples of email marketing in e-commerce”.
Expert: Natalia Ustymenko — Head of Direct Marketing at eSputnik.
Organizer: WebPromoExperts.
The seminar considered:
– Features of electronic marketing in e-commerce
– Stages of attracting subscribers and customers
– Basic steps for quick start: subscription form, basic triggers and first promo template
– Analysis of examples of successful companies

▶️ The recording is already available on the YouTube channel of the Academy of Internet Marketing WebPromoExperts.