Bachelors and Masters in Marketing continue to attend lectures and seminars within the framework of the Jean Monnet project “Carbon Neutral Economy: Best Practices for Ukraine” (620232-EPP-1-2020-1-UA-EPPJMO-MODULE).
On October 1, 2021, Serhiy Leonov held a webinar on “Carbon footprint: benefits for stakeholders”, in which he spoke about the history of the term, levels of implementation, category of biopotential, prospects for the use of environmental footprint at the macro and micro level.
There were a lot of interesting questions from the students: about the formation of an individual ecological footprint, who are the “green” and “brown” consumers?
How do reducing the number of children, living without transport, giving up travel and vegetarianism affect the ecological footprint?