Department of Marketing
Educational and Scientific Institute of Business, Economics, and Management
SUMY STATE UNIVERSITY

HEALTHY INITIATIVES OF THE BORDER CITY

On May 21, 2024, the participants of the Proactive week of the Jean Monnet project “Healthy Economy and Policy: European Values for Ukraine” had the opportunity to see a vivid and meaningful presentation by Olha Skrypnyk, Deputy Director of “Sumy Promotion Agency“.

Olha told us about what attracts citizens to the regional center of the Sumy region, what unique initiatives were initiated by the central coordinator of marketing activities in the city by “Sumy Promotion Agency”, what interesting locations are there in the city, what territorial features form a unique positive image and brand of the border city in the eyes of its residents and guests.

We have just started the active week, and on May 24 and 28, no less exciting meetings with famous speakers of Ukraine and the opportunity to express your opinion and hear the views of other participants of the active week await you.