Department of Marketing
Educational and Scientific Institute of Business, Economics, and Management
SUMY STATE UNIVERSITY

DIVING INTO THE MODERN ADVERTISING MARKET

On November 16, 2023, within the discipline of Marketing Advanced (teacher Tetiana PIMONENKO), Basics of Marketing Activity (teacher Liliya KHOMENKO), students of 1-4 years attended an interesting lecture-discussion on the topic “Modern trends in marketing”.

The speaker of the event – Volodymyr Rudyka, the founder and CEO of the “RG Region” advertising group, spoke simply and clearly, using his own examples, about the modern advertising market, his approach to working with clients and how to adapt to changes in legislation. It was cool!

The event took place within the framework of the project “Be an expert with the #nevgamovni“.