Department of Marketing
Educational and Scientific Institute of Business, Economics, and Management
SUMY STATE UNIVERSITY

KEEPING THE WAVE OF RESTLESSNESS AWAY

Recently, our students (gr. MK-21), within the scope of studying the discipline of SMM (teacher Yana KRYVICH) joined a webinar, where they sought an answer to the question of whether artificial intelligence can replace SMM specialists⁉️
  What they talked about:
– Social networks now and artificial intelligence. How algorithms keep your attention and increase screen time for increased monetization.
– Humans VS machines. How knowledge of the working principles of algorithms helps to bring projects in social networks to a new level.
– Market demand for SMM specialists in 2023. Knowledge and skills needed to get the best projects in a crisis of increased competition.
– How exactly can AI be used in SMM. The most relevant services and their features, global experience and practice of SMM agencies.
Speaker: Kateryna Makhaeva, co-founder of SMM studio 8tag (Kyiv).