Department of Marketing
Educational and Scientific Institute of Business, Economics, and Management
SUMY STATE UNIVERSITY

STUDENTS EXPLORE NEW EMAIL MARKETING TRENDS

February 21, 2023 restless students within the scope of studying the discipline “Email marketing” (gr. Yevheniia Ziabina) joined the online conference “Email Marketing 2023”.
Speakers: Alina Dykuha (Head of Digital Marketing SendPulse); Anna Melnychuk (SendPulse Brand Ambassador); Halyna Panasiuk (CRM manager travel startup Voyagu); Alisa Kyrychok (Founder of EmailConsulting.top agency); Nikita Polyak (Founder of the Marketorium agency).
Hosted by SendPulse
During the webinar, we considered:
Ukrainian and global trends in email marketing 2023;
Appropriate email marketing during the war: the case of the KOLO fund;
Hyperpersonalization in client communications as a luxury of natural communication;
5 confident steps of sold outreach for B2B leads;
Why email marketing is important in a crisis and how it integrates with other channels.

▶️ The recording is already available on the SandPuls YouTube channel.