On April 20, 2021, an online seminar was held within the framework of the project “Be an expert with the restless”, to which marketers involved students of Konotop Industrial and Pedagogical Vocational College. Together with Natalia Senunovska, a senior lecturer at the Marketing Department of SSU, they discussed the importance of social evidence in running a business and collecting and properly processing customer feedback.
They conducted live polls, watched videos and even taught economic terms in a foreign language. We found out with college students which video reviews of which products are the most popular today and how to work with negative reviews, and also agreed on feedback from our fruitful meeting. We thank the management of Konotop Industrial and Pedagogical Vocational College and personally the teacher Ryabchenko Irina Mikhailovna for support and assistance in holding the event.